Content Marketing Skills Test

.Competency

Are you 1 of the 147 people who call themselves an Content Marketing Guru in the UK?

Do you want to be? Of course you do!

Well, you need to prove yourself first.

Our experts have pulled together a quick, and free, Skills Test on Content Marketing; a series of questions as a taster to put your ability to the test. Simply answer the questions and get instant feedback – but no cheating!

Content Marketing Skills Test

Find out where you sit on the Guru-sphere in Content Marketing

 

Question 1 of 15

1. Content Marketing is the buzzword on everyone’s lips.

So, what should be the most important goal for your content marketing?
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Question 1 of 15

Question 2 of 15

2. Short form content is a blog post with less than 500 word.
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Question 2 of 15

Question 3 of 15

3. When creating content it’s important to…
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Question 3 of 15

Question 4 of 15

4. Fill in the blank with either:

100   |   300   |   500   |   800

Every minute hours of video content is uploaded to YouTube

Question 4 of 15

Question 5 of 15

5. What is an infographic?
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Question 5 of 15

Question 6 of 15

6. When starting a content marketing strategy a good starting point is to audit your current work.

A good content audit should…
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Question 6 of 15

Question 7 of 15

7. How can content marketing aid SEO as a digital marketing channel?
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Question 7 of 15

Question 8 of 15

8. Undoubtedly, should be Content Marketing a key channel in your marketing strategy.

But, what function should content marketing provide?
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Question 8 of 15

Question 9 of 15

9. Influencer, or Blogger, Outreach is an important element of content marketing because…
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Question 9 of 15

Question 10 of 15

10. Social Media distribution is THE top B2B content marketing tactic.

What is the most important area of research that should be done when choosing which social platform to promote your content?
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Question 10 of 15

Question 11 of 15

11. What are the best social channels to promote your content to over 50s?
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Question 11 of 15

Question 12 of 15

12. What is a content information architecture?
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Question 12 of 15

Question 13 of 15

13. Research & preparation is critical to a successful content marketing strategy, but how do you know where to begin?
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Question 13 of 15

Question 14 of 15

14. Audience segmentation is crucial for content campaign, but why?
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Question 15 of 15

15. What is the main question you should always ask yourself when creating new content?
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Question 15 of 15


 

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